Media and Body Image

Media and Body Image The plenty for the Ethical Treatment of Animals (PETA), an organization light-emitting diode by Ingrid Newkirk, fghts for the rights of physicals all over the world. check to PETA (n. d. ), its main goal is to give aid on the four argonas in which the largest poesy of brutes suffer the close to intensely for the protracted periods of time on factory farms, in the clothing trade, in laboratories, and in the amusement industry. However in the year 2009, the animal rights organization produced a billboard lam that went beyond its mission statement. It can be said that PETAs billboard campaign is npleasant to most good deal.It is evident in the campaign that it visualised an oversized woman wearing a swimsuit, with the caption Save the Whales Lose the snivel Go Vegetarian. Literally thinking, there is no connection between saving whales, and sledding vegetarian to lose weight. Clearly, PETA through the campaign is attempting to get to the connection be tween the ads target food market and the whales that need to be saved. Is there proof that PETA intended to create an offensive billboard campaign for people who are sarcoid? According to PETAs writer, Liz Graffeo 2009), she and her team specifically launched the ad for the residents of Jacksonville.She added that the reason why PETA launched the advertisement is to serve people of Jacksonville, lose the snivel, by becoming vegetarians. The real reason why PETA launched an advertisement is to persuade people to animated a healthy lifestyle and non to promote whales wellbeing. In my opinion, as an animal rights organization, PETA does not have the right to equalize fat people to whales. PETA has to realize that those people who showcase their bodies in different swimsuits are confident affluent about their size. The human being being should never be depict as endangered like whales.To add, the observance is not only disrespectful to the round but to the human race as a whole. If PETA wants to create an advertisement beyond its mission statement, it should be sensitive enough to the target audience of its campaign. Reference tip PETA (n. d). Our Mission Statement. Retrieved from http//www. peta. org/about/ default. aspx Liz Graffeo. (2009, Aug 8). Lose the blubber Go Vegetarian Article. Retrieved from http//www. peta. org/b/thepetafiles/archive/2009/08/17/10se-the- blubber-go-vegetarian. aspx Media and Body Image By vmsl